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Buz Phelan


Brand Designer

Buz has been a visual problem solver in the design/advertising field for over 30 years. Whether focusing on corporate identity packages, product and package design, or POS/POP development, Buz has been consistently in demand, creating and delivering memorable results that resonate with his clients and their customers.

From his early beginnings in typography and design working on national publications such as Rolling Stone and The Sporting News, Buz spent a number of years successfully working for design studios and promotional agencies that routinely handled the work of Fortune 500 companies such as Anheuser-Busch, Maritz, Fleishman-Hillard, Pet, Continental Baking (Hostess & Energizer) and Ralston Purina to name just a few. Buz was hired by one of his freelance clients (Cardinal Brands) to help develop, manage and grow over 3,000 SKU’s under familiar brand names like Globe-Weis, Cardinal, Hazel, Steelmaster and Generations. Primary customers included Wal-Mart, Sam’s, Target, Staples, Office Depot and Office Max.

After leaving Cardinal Brands following a merger, Buz helped begin a business with two partners and formed Revelation Products. A product development company whose focus was on designing and producing quality faith-based products for the mass consumer market, as well as early childhood development products like books, toys and games. Working with both domestic and international manufacturers helped hone his design, manufacturing and marketing skills.

He then brought the full extent of that experience with him when he began Phelan Design Group. Buz began working extensively with a number of entrepreneurial companies and non-profit organizations helping them achieve a big company feel on a little company budget. His clients included a nationally focused health care management company (Inpatient Management) as well as professional athlete Willie McGee, a former St. Louis Cardinals baseball player who successfully marketed Willie’s Cookies to a regional market. Some of his most memorable non-profit work has come for organizations like Christian Family Day and St. Louis Cardinals superstar Albert Pujols’ organization, the Pujols Family Foundation.

With a unique combination of creativity, problem solving ability and a businessman’s eye for results, Buz’s goal is to not just meet, but exceed your expectations and deliver, with impact, work that gets you noticed but most importantly, gets results. Simply put, with Phelan Design Group,  you get agency-level work and experience at a fraction of the cost.

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